Young European Creative
Member Club Gold Award
- The Icelandic Red Cross and Mental Health Alliance | The Icelandic Red Cross and Mental Health Alliance
- Jónsson & Lemacks
The Icelandic Red Cross and the Mental Health Alliance head the Icelandic prevention programme ‘Out With It’, which aims to promote better mental health by encouraging people – particularly the young – to talk about their feelings and seek professional help if needed. The patches display emotions people tend to feel ashamed of, like anxiety and depression. By wearing them for the world to see, people are reclaiming their ‘afflictions’ and normalizing them.
- Creative Director
- Viktor Weisshappel Vilhjálmsson