Winners

Mein Kampf - against racism

Germany

Grand Prix

Integration & Innovation

Content Ideas

Gold Award

Integration & Innovation

Content Ideas

Silver Award

Integration & Innovation

Integrated Campaigns

Nomination

Print & Outdoor

Magazine & Trade Advertising

Nomination

Print & Outdoor

Poster Advertising

Client
Gesicht Zeigen!

Hitler's propaganda book “Mein Kampf“ (My Struggle) can be published once again in Germany after its 70-year copyright expired – while new right-wing extremism grows. “Gesicht Zeigen! An NGO encouraging people to stand against racism“ fights back – with a book: "Mein Kampf – against racism"! By taking the same title, type & layout as the original, we created a counterbook featuring 11 courageous strugglers against racism and made it the relevant topic across society.

Credits

Chief Creative Officer
Stephan Vogel
Executive Creative Director
Birgit van den Valentyn
Tim Stuebane
Film Director
Florian Baeker
Copy Editing
Lutz Meier
Press Post Production
Simon Geis
Film Post Production
Pirates ´N Paradise
Music Production
Pas de Deux
Programmer
Robert Georgi
Music & Sound
Kris Steininger
Publishing House
Europa Verlag GmbH & Co. KG
Publisher
Christian Strasser
Art Buying
Martina Diederichs