Winners

Man Cave

Germany

Gold Award

Film & Radio

Corporate Video/TV

Nomination

Integration & Innovation

Integrated Campaigns

Client
HORNBACH Baumarkt AG
Agency
HEIMAT Berlin

In early 2016, HORNBACH underpinned its DIY-competence by launching its own web series format. In weekly episodes HORNBACH created a space of desire: “the HORNBACH Herrenzimmer” (HORNBACH´s Men Cave). A room where everything is possible. A space that makes male fantasies become reality – as crazy as they might be.

Credits

Creative Director
Guido Heffels
Director of Photography
Phillip Kaminiak
Film Director
Chehad Abdallah
Production Company
EASYdoesit
Chief Creative Officer
Guido Heffels
Creative Director Digital
Gun Aydemir
Agency Account Director
Frauke Bielefeldt
Agency Account Manager
Xenia Kraider