Winners

#holdyourbreath - Hijacking the European Elections

Silver Award

Film & Audio

Film & Audio for non-profit/public service/NGO

G

Member Club Gold Award

Film & Audio

Film & Audio for non-profit/public service/NGO

Client
Sea-Watch e.V. / Die PARTEI

All Germany's political parties are allocated free airtime to run their campaign commercials during elections. Here, a prime time TV campaign slot of the independent party Die Partei was used to confront 4.5 million viewers with a harsh reality in the Mediterranean. Where viewers expected another political campaign spot, they encountered the most painful message they could not avoid: a child drowning directly before their eyes.

Credits

Creative Director
Oliver Handlos
Copywriter
Jakob Cantz
Director of Photography
Andres Lizana Prado
Film Director
Joakim Reveman
Agency Producer
David Voss
Uli Scheper
Production Company
Markenfilm Schweiz AG
Sound Designer
Ginger x MassiveMusic
Chief Creative Officer
Matthias Spaetgens
Managing Creative Director
Robert Krause
Executive Creative Director
Oliver Handlos
Account Managing
Nina Stegmann
Lisa Erdmann