A 3-day course that will transform how you design and implement user journeys, how you evaluate the quality of user experience and relate your business objectives to the user needs.
Design digital experiences for humans
Explore the mechanics of designing impactful user journeys over three intensive days. You’ll gradually build your knowledge as you work through a real business challenge. Whether you’re a digital expert or new to design, our experienced team will support you at every level. We’ll cover all the bases for you to expand your knowledge. We will stretch you to explore new tools within user experience. Encourage you to test theories on real scenarios. You’ll get tangible takeaways on all levels. From mindset, design theories, to cases, practical tools and methods you can apply directly at work.
Explore Human-centred Design Thinking
Grow your confidence in the theory and implementation of a design thinking approach.
Empathise with your Customer
Learn to understand behaviours, characteristics and motivations of your customers. Explore user research tools. Persona mapping.
Customer Journey Mapping
Observe and understand what powers your users toward an intended goal or scenario. Mapping needs and scenarios over their journey.
Prototype your Ideas
Build storyboards, scenarios and wireframes to develop user experiences. Experiment and test ideas with rapid prototypes.
Innovate through Technology
Explore global trends in digital interface design. Discover technical ideas in responsive design. Design for multi platform experiences.
ADCE Scholarship: £1330
General price: £1900
Registration fee does not include program travel or accommodation costs. Prices are without VAT (exemption is applicable for certain EU countries).