Winners

Viva La Vulva

United Kingdom
Client
Essity Bodyform/Libresse
Agency
AMVBBDO

For centuries vulvas have been censored, objectified, and erased altogether in the name of ‘decency’. Meanwhile the recent explosion of porn has pressurised young women to believe their genitals should look a certain way: the myth of the ‘perfect’ vulva. Viva La Vulva is a love song to a part of us that doesn’t get enough love.

Credits

Copywriter
Caio Giannella
Production Company
Somesuch & Co
Director
Kim Gehrig
Production Company Producer
Lee Groombridge
Production Company Executive Producer
Seth Wilson
Editor
Elise Butt
Sound Engineer
Sam Ashwell
Post Production Company
Time Based Arts
Media Agency
Zenith
PR Agency
Ketchum