Film & Radio – Radio Commercials – Gold
Film & Radio
Radio Commercials
Gold
Renault Recall

Recalls occur when cars aren't functioning properly. But Renault recalls functioning cars of all makes: Cars with four wheels, brake pedals, steering wheels, etc. In exchange for a new Renault, a SFr 3,000 rebate was offered. This campaign sparked reactions from the press and the competition.

Client
Renault Suisse SA
Country
Switzerland
Agency
Publicis Communications Schweiz
http://www.publicis.ch
National Award
bronze

Credits
Creative Director
Thomas Wildberger
Ralph Halder
Art Director
Tom Kees
Copywriter
Peter Rettinghausen
Marianne Zweifel
Graphics
Regine Cavicchioli
Planner
Ester Elices
Account Executive
Muriel Asté
Ingrid Zumkehr
Media Agency
Mia Puetz, OMD
Bianika Wiese, OMD
See how this Gold compares with the Silver winner , as Amir Kassaei talks to jury members Stéphane Xiberras and Claudiu Dobrita